Tennessee launches ‘Born Drug-Free’ campaign


Tennessee launches ‘Born Drug-Free’ campaign

February 10, 2015 Uncategorized 0

Tennessee health officials launched a new campaign Monday called “Born Drug-Free Tennessee” to raise awareness and educate expectant mother and their families. The goal is to reduce the number of babies born dependent to drugs.

The campaign includes radio and television ads, billboards, and a website.

In 2013, doctors diagnosed about 1,000 newborns in Tennessee with Neonatal Abstinence Syndrome. Babies born with this syndrome may require longer and more expensive hospital stays, with treatments costing as much as ten times the amount of a healthy birth.